services
project overview
🍎 Belle Pomme, French for “beautiful apple”, is a premier lash extension salon where beauty meets bliss. They offer more than just flawless, lightweight lash extensions; they create a sanctuary for ultimate relaxation. Guests are welcomed with soothing music, carefully crafted drinks, and an atmosphere designed to calm the spirit. Every custom lash set is tailored to enhance natural beauty and last with comfort, ensuring each client leaves feeling refreshed, rejuvenated, and unforgettable. At Belle Pomme, they believe every woman deserves to be the apple of the eye.
- Brand Discovery
- Brand Strategy
- Creative Direction
- Logo Suite Design
- Color Palette
- Typography Suite
- Brand Elements
- Packaging Design
- Brand Style Guides
package
Code Cherry Package
brand strategy
Belle Pomme’s brand strategy focuses on positioning lash extensions as a luxurious self-care ritual rather than a routine beauty service. The French-inspired name and aesthetic signal elegance and exclusivity, attracting a clientele who values premium quality and refined experiences. Sensory elements such as soft music, curated drinks, and a serene environment are intentionally designed to evoke relaxation and emotional well-being, making the service feel indulgent and restorative. The “apple of the eye” concept is woven into the messaging to reinforce desirability and confidence, while their commitment to lightweight, long-lasting lash extensions builds trust and loyalty. This combination of sensory immersion, tailored artistry, and aspirational branding positions Belle Pomme as the go-to destination for women seeking beauty that feels as good as it looks.
